W 210 million people use Snapchat daily! That's a lot of possible leads!
Doing Business on SnapChat offers 3 Objectives: Web visits -Drive traffic to your website, get leads and more sales. If choosing website visits, your URL will be attached to your ad creative. Snapchatters can then easily swipe up to view your website. App installs - Get more installs for your app. An app install attachment will drive the user directly to the App Store to download the app, on either iOS or Android. App Visits - Get Snapchatters directly inside your app by selecting the app visit objective. If you'd like to, you can also direct users to a URL of your choice if they haven't yet installed your app. You have the choice to post ether an image or a 10 sec video Where can your ads get posted? Snap Ad- Drive Snapchatters to your website, app, video, AR Lens, or app store page — all in a single swipe. Collection Ads- Showcase a series of products and give Snapchatters a tappable, frictionless way to shop and buy. Story Ads-Draw Snapchatters into a series of Snaps with a sponsored Discover tile that lives alongside popular content tailored to their preferences Filters-Take part in Snapchatters' conversations with creative overlays they can add to photo and video messages. Commercials-Drive awareness among Snapchatters with a six second, non-skippable video within our high-quality premium content. How can you target?
INTERESTS & BEHAVIORS -Reach Snapchatters based on the things they like and do, both on Snapchat and off. DEMOGRAPHICS -Message Snapchatters by age, gender, categories like household income or parental status, and more. LOCATION -Target by country, location category (like “universities”), radiuses around a specific address, and more. CUSTOM AUDIENCES -Retarget Snapchatters who have already seen your ads or engaged with your business. LOOKALIKES -Expand your reach by finding Snapchatters similar to your existing customers.